AI Insights · Timothy · April 2025
Top 5 Zombie Games Performance in Kenya: Q1 2025
Explore the performance trends of the top 5 zombie games in Kenya during the first quarter of 2025, with insights on downloads and user activity from Sensor Tower.
In the first quarter of 2025, the zombie game genre continued to captivate players in Kenya, with notable performances from the top five games on a unified platform. Here's a closer look at their trends.
Zombie Fire by mobirix saw a diverse trend in its weekly downloads, starting strong with over 5.2K downloads at the year's end, peaking at 6.6K in mid-January, before gradually declining to around 1.3K by the end of March. The game's revenue was minimal, with a brief spike to $12 in late January. Active users mirrored the download trend, decreasing from 7.1K to 1.5K over the quarter.
Zombie Apocalypse: Doomsday-Z from Freeplay Inc experienced a consistent rise in weekly downloads, culminating in over 6.1K by March's end. This growth was reflected in its active user base, which surged from 7.1K to an impressive 17.9K. Revenue fluctuated slightly, peaking at $99 in early February.
Zombie Hunt: Apocalypse Games by VNGGames Studios had a dramatic increase in weekly downloads, moving from a mere 14 at the start to 8.8K by the end of March. Active users followed a similar trajectory, rising from 579 to over 20.6K, showing strong engagement despite zero revenue.
Earn to Die 2 by Not Doppler showed stable download numbers, with a noticeable peak of 3.1K in early January, and maintained an active user base around 6.5K to 7.6K throughout the quarter. Revenue was minimal, with only a few weeks recording any income.
Finally, State of Survival: Zombie War from FunPlus International AG faced a decline in downloads from 1.9K to just 66 by the end of March. Active users also decreased from 1.8K to 904, although revenue showed resilience, peaking at $120 in late December and maintaining over $100 in several weeks.
These insights, sourced from Sensor Tower, highlight the dynamic nature of the zombie game market in Kenya. For more detailed analytics, visit Sensor Tower's platform.